Treat your damaged hair

January 31, 2017 Product Specials 0 Comments

Pro Fiber is L’Oreal first long-lasting recharging hair care programme for damaged hair. It starts in salon and is prolonged at home. After 7 years of intense research and 15 patents pending, L’Oréal’s Research laboratories have developed our most sophisticated hair care technology to date: the APTYL 100 molecular complex. By combining Aminosilane with a special cationic polymer, L’Oréal Research has for its first time, paved our way to a new innovation in long-lasting hair care. L’Oréal Research has performed numerous tests to demonstrate both the efficacy and durability of Pro Fiber. Use the Re-charge booster every fourth shampoo as a substitute to your conditioner or mask and extending the salon effect for 6 weeks.*

The Pro Fiber long-lasting haircare programme starts in-salon with an exclusive one-on-one consultation with our expert hairdressers. They will analyse the hair, checking its thickness, elasticity and see if you have any split ends. Your hairdresser will ask about your current haircare routine and how you like your hair to look when finished. This will help them assess if external factors might cause hair damage, such as heated styling tools, and if you prefer a lightweight or a richer cosmetic feel.

Your hairdresser’s diagnosis will inform which Pro Fiber haircare programme is perfect for you.


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